As part of the RuNoFest 2026 festival, MosFocus magazine met with Vitaly Zlotnikov, a producer of entertainment and fashion projects. During the conversation, he shared details about his work and spoke about his most significant projects.
According to Zlotnikov, he is especially pleased to participate in the festival, since his professional activities are closely connected with the world of fashion. In recent years, his team has implemented several large-scale projects in the field of theatrical fashion shows.
Among the most notable works are the fashion performances “Master and Margarita,” “Onegin Show” (created together with the Department of Culture), “Fashion Tales. The Story of Cinderella,” “Ruslan and Lyudmila,” as well as a charity ball in Tsaritsyno. All these projects were held in unique venues: the Vasilychikov estate, the Lyublino museum-estate, the Durasov estate, and the Orlovsky park-hotel.
Each performance presented a story with a continuous plot, where elements of the Russian cultural code and fashion shows were organically intertwined. Zlotnikov serves as the executive producer for all these projects.
The producer also paid special attention to the development of musical shows. Among them are projects such as “Happiness,” “Suddenly, Favorite Songs from Our Movies” (a theatrical performance featuring the best songs from Soviet cinema), and the new musical comedy “Love Love Love,” which is scheduled to premiere on April 3 at the “Vysotsky” club. Recently, the team also held a vibrant disco party, “Light Up! The Cool Nineties.”
Interestingly, in the past, Vitaly Zlotnikov had experience in the printing industry and was involved in magazine publishing, which, according to him, greatly influenced his current professional path.
At the end of the conversation, the producer wished further growth to all festival participants, noting their innovative approach to organizing events.