Diva International beyond traditional beauty contests
At Diva International, MosFocus spoke with Archi about the philosophy and evolution of the project. The competition brings together women from different countries and generations. This year, participants ranged from 18 to 70.
According to Archi, appearance is only part of the story. Confidence, femininity, character and determination also matter. The participants take part in photo sessions, masterclasses, meetings with celebrities and a diverse competition program.
“There can be many queens, but only one goddess.”
Beauty with a story behind it
Diva International continues to expand its international presence. New countries join the project, while the organizers are developing its format and scale.
One of the most exciting changes concerns the crown. The organizers have announced an exclusive partnership with jewelry companies. Starting next year, the winner will receive a special diamond-covered crown. It will then pass from one winner to the next.
As a result, Diva International aims to combine beauty, ambition and the personal stories of women from around the world.
Correspondent: Ksenia Zhdanova
Guest: Archi
Video: Marina Terentyeva

